Tips from the CEO: Why Joel Is Excited About Golf Texting 

Joel Ragar Orlando Sentinel - Video Screenshot

This article from The Orlando Sentinel starts with scary stories of lost cart girls and sunning alligators.


“Every golfer has left behind a wedge following a triple-bogey or discovered a foursome slipped in at the turn.

Some days the cart girl goes missing in action or — for Floridians — an alligator shows up to sun himself by a tee box.Where’s the course marshall when you need him?

Joel Rager, CEO of foreUP Golf Software in Utah, has developed a quick solution to the nagging issues facing golfers and course operators.”


The Orlando Sentinel got a first-hand look at the passion we feel from Joel every day in the foreUP office. They grabbed him for a quick video chat during the PGA show and his excitement almost jumped through the camera as he talked about one of his favorite new componenets of the foreUP software, Two-Way Texting.

The Sentinel nails it on the head when they say, “Ragar’s golf course management software features a two-way text messaging component to facilitate real-time dialogue between golfers and the pro shop.”

Using Golf Course Texting To Drive Revenue and Loyalty

In the two minutes he is on screen, Joel suggests some great ways to utilize texting to offer a better experience—and even drive extra revenue.

Our favorite idea from Joel was for the course to place their text number inside the golf carts, so players know they can text in.  (Click Read More to continue.)

Joel Ragar CEO foreUP Golf Software

“The text just pops up in the software right where your employees already are, and they can respond right from that screen.”

Some uses for texting that Joel touches on include:

  • Beverage orders
  • Food pre-orders
  • Pace of play communication
  • Lost item recovery

Texting is a great, simple, and fun way to start eliminating wait times for food orders, streamline calls to the tee box, and help those late players get to their tee time on time.

If you haven’t already, take a look at Joel’s tv spot. We think you’ll find his excitement just as exciting as we do!

Need more excitement? Take a look at the two-way texting componenet of foreUP’s all-in-one golf management software.